We are looking for a candidate from reputed Consulting firm having experience in Primary Research & Consumer insights.
Location - Bangalore
Job Description :
- Acts as a research consultant to internal Businesses and Marketing organizations. Provides meaningful and actionable insights to drive business objectives and support decision-making.
- Works closely with internal Business (esp. Sales and Product Management teams) and Marketing organization to understand key business issues and proactively provide thought leadership.
- Shapes research design, and research plans, develop questionnaires/ discussion guides and build persuasive presentations for senior/ executive level internal clients.
- Adds value to the insights by synthesizing secondary information/behavioural data with survey data. Ability to identify opportunities for this kind of collaboration.
- Proven ability to maintain strong working relationships with research vendors and leverage their expertise to deliver best-in-class research programs
- Identify ways to improve customer experience at various stages of the customer journey: pre-purchase and post-purchase through various surveys, and work with product, sales, and service teams to improve satisfaction scores and build experience and delight measures
- Develop and execute analytical plans on large datasets representing the customer and partner datasets. Use diverse analytical methods (descriptive, diagnostic, and predictive) to find actionable insights.
- Extensive experience working on analytical tools like SPSS and/ or R. - Must
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