Consultant at Crescendo Global
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Manager/Senior Manager - Digital Marketing - EduTech (3-8 yrs)
Looking for a professional who will be responsible for supporting in Digital Marketing with project company & performing administrative tasks to ensure the functionality of marketing activities for offline business
Location - Bangalore
Your future employer - Our client is an India's leading multinational educational technology company.
Responsibilities :
1) Managing day to day Management of campaigns.
2) Creating/Optimizing social media strategy for offline business
3) Planning digital campaigns and social media activities.
4) Monitoring, Tracking, analysing and creating report on performance on social media platforms using tools such as Google analytics.
5) Brand Advocacy.
6) Maintain quality and quantity of organic traffic.
7) Lead generation - must be well versed with funnel approach.
8) Executing and optimizing PPC campaigns simultaneously.
9) Manage campaigns across a number of search plat forms (e.g. Google, Facebook, Mingle box, Quora)
Requirements :
1) Bachelor's degree / Master's degree (preferably in Marketing / Digital Marketing) from a reputed institute and 3+ years of experience.
2) Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
3) Solid knowledge of website analytics tools (e.g. Google Analytics, Google Tag Manager, Facebook pixel, etc.).
4) Strong analytical skills and data-driven
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