Manager/Senior Manager - Channel Marketing - Electrical Products

Responsibilities-

- Conceptualizing & implementing competitive marketing strategies for driving primary & secondary sales; developing & expanding distribution for achieving of revenue & profitability targets

- Defining and managing a comprehensive go-to-market strategy and plan that includes positioning, launch strategy, sales support and partner material

- Incorporating strategic differentiators levered on value propositions into innovative & detailed product requirements

- Developing new products by analyzing proposed product requirements and product development programs

- Executing plans to reach out unexplored market segments & customer groups for business expansion

- Conducting promotional activities, product launches and new product roll-out in all the assigned regions

- Safeguarding business & ensuring sustained growth, focusing on achieving or surpassing sales targets; expanding business reach and creating new sales

- Supervising the resources of assigned regions including operating staff; working towards business acquisition and achievement of allocating budgets

- Evaluating KPIs like ARPU, recharging pattern to understand customer behavior & implement segmented