Chat

iimjobs

jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
19/05 Noopur
Recruiter at TalentXO

Views:101 Applications:41 Rec. Actions:Recruiter Actions:3

Manager/Senior Director/Associate Director - Product Marketing - Advertising (7-10 yrs)

Bangalore/Mumbai Job Code: 1097580

Product Marketing Manager (Senior /Associate Director)


Role & Responsibilities :

- Go-to-market Strategy

- Target Market and Competitive Research

- Product Positioning & Feature Conceptualization

- Managing Product Launches

- Content & Messaging Strategy

- User segmentation & identifying targeted marketing strategies Onboarding Customers

- Onboarding Customers

- User Engagement Strategy & Execution

- Iterative Testing and Product Improvisation

- Consumer Journey Optimization

- Re-engagement Strategies

- Monitor performance and plan goal-setting for the future

- Build & manage a team to drive required efforts

- Define processes & roles to be followed for task execution

- Mentor existing reportees & train new joinees

- Drive monetisation strategy balanced by a customer centric approach

- Identify new revenue sources and optimize existing ones

- Maximize user LTV using a combination of best working and new market practices

Ideal Candidate :

- You have 7-10+ of overall work experience

- You have 2-3+ years of relevant experience in marketing/product/online customer success in a technology company or startup.

- You have the ability to collaborate and build relationships and influence decisions at multiple levels of an organization

- You thrive in a robust environment and align available resources to a common goal

- You have a passion for technology, and a keen eye to identify opportunity in an ever-changing landscape

- You have strong analytical skills geared towards iterative solution of user problems based with data

- You are open to travel to our global offices and industry shows to connect with peers, vendors and partners

- You are proactive in your approach to problem solving and navigating ambiguity and complexity

- You think quick on your feet and can derive actionable insights based on information available

- You are an expert communicator who can lead and manage relationships across organizational boundaries and vendor relationships

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights
  • Follow-up
Something suspicious? Report this job posting.