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29/09 TP Singh
Managing Partner at TenHeads Consultants

Views:193 Applications:56 Rec. Actions:Recruiter Actions:17

Manager - Rural Marketing - BFS (5-10 yrs)

Mumbai Job Code: 1162442

Marketing manager -Rural Marketing


- To ensure the rural marketing strategy for the business with respect to competition benchmarking are being designed & executed.

- Ensure creation and execution of a defined marketing strategy and communications that supports growth and enhances market share and generates revenue in rural locations

- Executing the integrated marketing campaign to achieve the brand & business goals in the rural markets.

- Implement overall strategy to localized catchment led marketing plans and activities ; Bank Marketing and BTL activities

- To monitor the pulse of the trends in the Rural marketing space. Know the business and the target customers.

- To ensure proper implementation of ATL, BTL and TTL campaigns as per business needs

- To ensure innovative, creative programs, driving engagement and viability of products

- Master's degree in business administration or related field.

- Ability to manage multiple priorities across cross- functional teams and communicate with all levels of management across the organization.

- Strong analytical and problem-solving skills, ability to quickly grasp new subject matter

- Strong working knowledge of Salesforce CRM software.

Women-friendly workplace:

Maternity and Paternity Benefits

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