Manager - Programmatic Sales/Marketing - Media

The Role

This is an individual contributor role, reporting into the Regional Head. Accordingly, the purpose and key expectations would be as follows:

Purpose:

To ensure identification, acquisition and development of clients for Media Math & MSN Programmatic business from the allocated market.

The key expectations of the role:

- New Client acquisition translating to consistent achievement of revenue targets

- Ensuring growth/expansion of existing accounts

- Utilizing - learnings- pertaining to the biddable media market and industry trends to consistently improve sales conversions and account growth

- Being compliant with organizational processes as well as partner requirements

Competencies required: Knowledge, Skills, and Attitude:

Knowledge :

Essential :

- Knowledge and Understanding of Digital Display advertising

Desirable :

- Understanding of Programmatic sales

- Understanding of Performance-based Advertising

Skills

- Consultative selling technique. At a basic level, asking the right questions to determine what the client needs before pitching a solution

- Analytical skills

- Negotiation skills and the ability to handle objections.

- Communication skills, both written and verbal

Attitude :

- Results-driven and having a strong bias for action

- Hunger to excel

- Resilient and able to deal with pressure

- Should demonstrate interpersonal skills when dealing with superiors, peers and clients

- An extrovert with relationship management and networking ability

The Individual: (Education and Experience)

Essential :

- A Bachelor's Degree in any discipline.

- 3 - 6 years of experience in media sales, with a minimum 3 years in digital media Sales.

- Experience in selling Display Advertising is a must.

Desirable :

- A Post graduate degree or diploma in management.