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10/01 Narayan Iyer
Business Head at PAN India Recruiters

Views:745 Applications:262 Rec. Actions:Recruiter Actions:28

Manager - Product Marketing - Paint Industry (5-8 yrs)

Mumbai Job Code: 880426

Product ( Marketing ) Manager - MNC Consumer Durable Paint Major Co.

- Responsible for Closely monitor changing market dynamics on various important aspects like pricing, production plans.

- Manage Product placement, key product improvement, competition and tracking. Suggest new SKU's at profitable price points to improve share and consumer preference. Drive product launches and scale-up as per the brand calendar.

- Initiate New product ideations /developments/project management/introduction in line with Annual business plans.

- Develop Product improvement plan, measuring new product contribution and range selling.

- Carry Product bench-marking wrt global and domestic market trends(ASP improvement)

- Organize Business development through, i.e business growth in addition of new segments.

- Competition Price Mapping ( From Market Operating Cost to Retail Price )

- Develop /Implement sales training modules and report progress on key matrix.

- Drive channel participation, wrt achievement of business plans & Sellout management.

- Tokens and targeted promotions, displays / training's and trade or dealer events.

- Enhance dealer/ Channel Partners portal usage

- Work with various external/ internal research entities to develop market insight and analyze market trends.

- Plan annual budget and activity calendar for various market development activities.

- Conceptualize, execute and settle various consumer promotions to increase width and depth of placement.

- Maintaining healthy relation with cross functional teams like Supply chain, IT, Packaging, R&D and commercial for enabling collaborative work.

- Engage with supply chain and operations teams for sales forecasting and inventory management of newly launched products. Facilitate a smooth handover to distribution system post product stabilization.

- Create different training modules for internal team as well as end users to generate awareness .

Candidate Requirement :

MBA - From Tier 1 / Tier 2 B Schools

From - Chemicals / Lubricant / Adhesive / Paint / Sanitary-ware / FMCD

Narayan Iyer ( 9819147645)
PAN India Recruiters

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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