Manager - Product Marketing - Building Material Industry

About the client:

- Company Name: xyzasd

- Industries: BPO / ITES, IT Services & Consulting, Engineering & Construction

- Company Type: Forbes Global 2000

- Funding Stage: Seed Stage

- Headquarter Location: Bangalore

- Nature of Offering: Product & Services

- Founding Year: 2021

- No of Employees: 201-500

Key Responsibilities/ Tasks:

1. Conceptualization & execution of new products & build overall marketing strategy.

2. Plan and execute marketing strategy in close conjunction with the sales team.

3. Manage and develop network of external agencies / Vendors to ensure high quality delivery of marketing activities

4. Be customer facing to drive :

a. Best in class Retail execution and Measurement as per processes

b. Consumer engagement activities primarily BTL/ on ground to build consideration and preference.

c. Channel Partner engagement initiatives - to drive sell out

5. Ensure financial planning and adherence of processes.

6. Build a marketing calendar capturing Launches, channels initiatives, festivals, Consumer promotion, BTL activities to drive sell outs

7. Regularly monitor and Manage activities with sales teams to ensure 100% execution at retail.

Key Deliverables:

1. High quality influencer Management and market activation

2. Sell out focused tactical activities to support sales team

3. Smooth rollout of all marketing campaigns & product launches

Key Stakeholders:

1. Sales team- of the respective locations

2. Marketing channel owners

3. Cross Function team (Finance/Logistics/Care)

Candidate Requirement :

MBA FULLTIME

FROM - ANY PAINT / ADHESIVE / C.C / BUILDING MATERIAL / GLASS / SANITARYWARE / LIGHTING INDUSTRY

CANDIDATES - ONLY FROM MUMBAI / NAVI MUMBAI PREFERRED

Narayan - 9819147645
PAN India Recruiters
Mumbai