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14/10 Kanika
Account Manager at New Era India Consultancy

Views:3119 Applications:102 Rec. Actions:Recruiter Actions:7

Manager - PR & Communications - FMCG - IIM/MDI/ISB/FMS/XLRI/IIFT (4-8 yrs)

Delhi/NCR/Gurgaon Job Code: 267129

One of our FMCG client is looking for a Manager PR & Communication to drive agenda for India Region, this is a National Level role and position reporting is into Head of Marketing.

Our client is based Gurgaon, Client is a Global MNC Company in Cosmetic, Beauty and Personal Care category.

We are looking for candidates from FMCG, Retail, Consumer Goods, Telecom and other Service Industry background.

Position Summary :

- Driving PR strategy. Leveraging Brand Ambassador to increase brand recall. Handling Media and PR initiatives. Develop and sustain Social media PR strategy.

Principal Responsibilities :

- Ensure the PR campaigns are executed effectively as per plan to deliver the set objectives

- Ensure sustained presence and visibility through PR every campaign and balance across geographies and media

- Manage PR Budget

- Handle Brand Ambassador PR and leverage her to gain visibility

- Handle communication with the PR agency to implement plans

- Build a personal communication channel/rapport with all the stylists, fashion editors across various media (electronic/print/cinematic), to position the brand at their top of mind recall.

- Handling events & Media activity

- Integrating the PR initiatives with various marketing activities and provide adequate PR support for new launches

- Develop Social media strategy and manage all social media platforms liasoning with the agency

- Key role in ensuring Internal Communication programs are implemented to achieve an engaged, motivated and energized Associated force

Education Qualification :

- Candidates ONLY from TOP B / Premium Institutes which specialize in PR / Mass Communication needs to apply.

- Post-Graduation in Management / Mass Communication

- 5+ years in product/brand marketing, with experience in activation, alliances, and strong business acumen.

Kanika Kumar

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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