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Senior Talent Acquisition at Zyoin Web Pvt Ltd
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Manager - Performance Marketing - AdTech/EdTech (5-8 yrs)
Responsibilities :
- Lead performance marketing strategy with direct responsibility for strategizing all aspects of digital campaigns campaign conceptualization, to research, account structuring, Ad Rank improvisations, conversion funnel optimization Reporting
- Drive campaigns from planning to execution and beyond to meet key performance metrics
- Own user acquisition metrics to achieve weekly, monthly, and quarterly revenue goals across platforms Web and Apps, for your product portfolio
- Lead optimize media buying decisions by using vast sources of data campaign reports, internal databases, competitor analysis and market intelligence
- Be at the forefront of latest Ad tech developments, DSP's algorithms, Product research market opportunities to diversify scale the business
Mandatory Criteria :
- 5-8 years of relevant experience is required.
- Preferably post graduation degree and experience in e commerce/ Ad Tech or Ed Tech companies
- Relevant experience in performance campaigns ( lead generation)
- Proficient with media buys on AdWords
- Experience of managing US spends preferred
- Research and leverage industry trends and competitive analysis to inform performance marketing strategies.
Location : Mumbai, Pune
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