Head HR & Operations at GM Infotech
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Manager - Media Buyer - Energy Business (3-5 yrs)
Role - Media Buyer Manager
Company's name - Enphase Energy
Our mission at Enphase Energy is to advance a sustainable future for all.
Today, our intelligent microinverters, which turn sunlight into an affordable, safe, reliable, and scalable source of energy, work with virtually every solar panel made, and when paired with our award-winning smart battery technology, we engineer one of the industry's best-performing clean energy systems. To date, we have installed more than 42 million microinverters on more than 1.9 million homes across 130 countries.
Like our customers, our innovative teams are also worldwide, making Enphase Energy a truly global company. We are one of the fastest growing and most dynamic energy companies in the world. Nimble and acutely focused on developing ground-breaking solar energy management technology, each of our teams have a shared goal of creating a carbon-free future.
At Enphase we are also committed to diversity and inclusion. Developing cutting edge technology requires a workforce as diverse as the populations we wish to serve. We are a values-driven company that puts people and their power at the center of our shared energy future.
About the Role
The D2C media buyer will negotiate with media outlets to acquire advertising space for print, radio, television, billboard, and online campaigns to grow brand awareness and increase sales. They will conduct market research to optimize the advertising medium and placement to effectively reach the desired target
The Media Buyer is critical to the success of the B2C Growth Marketing team. The position reports to the D2C Growth Manager.
Build relationships and maintains ongoing communications with media representatives.
Support team with key inputs and reporting for client discussions.
Manage the advertising budget. Design optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery and vendor agreements.
Keep a pulse on all media buys and is ultimately responsible for the post-buy results and ongoing reporting.
Update Supervisor on status of current accounts on an ongoing basis and elevates and issues in a timely manner.
Work through all campaign tracking set-up and implementation before launch of a campaign, with support from Ad Operations.
Help inform the creation of all reporting dashboards and is integral in pulling insights and key performance for all client reporting meetings.
Lead in collaboration with finance team members to resolve media billing issues
Minium3 years of media buying experience preferred
Knowledge and prior use of print publications, direct publisher digital advertising, Google Ads, Microsoft Advertising, and Amazon
Strong organizational and mathematical skills
Ability to multi-task and deliver work on-time for set deadlines
Ability to establish good working relationships with media reps