Associate Principal - Retail at ABC Consultants
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Manager - Marketing - Retail/FMCG/FMCD/Telecom (4-6 yrs)
MBA with 4-5 years of experience working in B2C company having a strong brand name.
- Experience in OOH, Print, Billboards, ATL, BTL execution, Trade Marketing, Banners, Media Buying Agency Liaison, Brand Property, Media Executions
- Vendor & Agency Management
- Handling PAN INDIA in shop, Print, Outdoors, branding, Promoters etc.
- Handling PAN INDIA brand materials planning & execution.
- Developing and circulating branding standard for all the stores
- Coordinating with agencies for creative brief, sampling, innovation, creativity, selection & approval.
- Materials planning and designing, procuring, availability & distribution for the Retail Inshop Display - catalogues / danglers / posters / standees / leaflets /canopy
- Merchandising & On Ground Activations
- Vendor / Agency Management
- Can look at any industry - Telecom, Mobile Handset, Durables, FMCG, Retail, Sportswear, Lifestyle
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