Managing Director at Vertex Corporate Services
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Manager - Marketing - Pharma (8-12 yrs)
Position: Marketing Manager (Leading MNC Pharma Company)
Role:
- To design and execute the portfolio marketing plan and strategy for the therapy area
- Drive Brand Plans, Launch, campaigns etc. as part of the marketing plan
- Conduct competitor and market analysis, analyze affiliate expectations, evaluate market potential, prepare medium term marketing strategy and investment plans
- Initiate market research / pilot studies and finalize promotion plans
- Jointly allocate team responsibilities along with medical and sales functions
- Work with PR and advertising agencies, identify innovative promotional tools
- Team Management
- Motivate the sales force and ensure they are fully prepared for successful execution
Requirements:
- Post-Graduation - MBA with specialization in Marketing from Premier B School
- Pharma Marketing experience of 8-12 years, initial sales experience of 1-2 years
- Should have worked in marketing of an Innovative Product in a good MNC or Indian Company
- Should have experience in launching a new innovative product
Location: Bangalore
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