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Assistant Manager at Quadrangle
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Manager - Marketing - Medical Devices (7-13 yrs)
- Formulate and drive long & short-term strategy for the brand to achieve business plan and growth aspirations.
- Work closely with product portfolio team to develop overall strategy and long-range plan.
- Successfully plan and launch Brand extensions aligned to Long term strategy.
- Enable sales team through innovative/relevant consumer and physician marketing campaigns.
- Conceptualize and implement consumer campaigns to drive awareness and usage continuum in market.
- Identify and create a network of KOL and engage with them to build strategic relationships to drive brand objectives.
- Drive and achieve Net Sales and Profit (Marketing Contribution) objectives for the given brands.
- Implement portfolio management strategy with resource allocation, pricing, product mix, product rationalization, promotion, forecasting, channel strategies, etc.
- Coordinate with global supply chain to ensure availability of all products at all times.
- Coordinate with regional and global teams for launch, support and strategic planning.
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