Senior Consultant at Antal International
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Manager - Marketing - Medical Devices (4-8 yrs)
Job Description :
- Develop and implement marketing plan, to achieve business objectives. Manage advertising, new product launch and promotional activities
- Understand customers preferences, key insights, buying motives (economic, technical) and new technologies to understand customer needs
- Develop an understanding of market size, Competition, dynamics and market drivers through intensive customer contact.
- Complete KOL management by initiating & conducting customer engagement programs like CMEs /RTMs & workshops
- Design Education programs on Orthopaedics/ design and execute other training and certification programs for key users of orthopaedic products
- Responsible for marketing expenses spend tracking & ensuring the expenses are within budgets
- Prepare & Present Qtr. & annual Plans for budget meetings, new product launch plans
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