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11/09 Geetha
TA Lead at Siam Computing

Views:387 Applications:105 Rec. Actions:Recruiter Actions:11

Manager - Marketing - IT (3-7 yrs)

Chennai Job Code: 1312585

Marketing Manager

Job Description:

- We are looking for a competent Marketing Manager to be in charge of the organization's marketing ventures. This primarily involves developing and implementing strategies to strengthen the company's market presence and help it find a "voice" that will make a difference.

- The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.

- The goal is to increase the company's market share and maximize revenues in order to thrive against competitors.

Roles & Responsibilities:

- Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative

- Prepare and manage monthly, quarterly and annual budgets for the Marketing department

- Set, monitor and report on team goals

- Come up with performance measurement strategies for all the campaigns and be able to present a high quality data report about the same regularly

- Design branding, positioning and pricing strategies

- Be an excellent leader and team player and communicate effectively with both the marketing team as well as company management

- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

- Analyze consumer behavior and determine customer personas

- Identify opportunities to reach new market segments and expand market share

- Craft quarterly and annual hiring plans

- Monitor competition (acquisitions, pricing changes and new products and features)

- Coordinate sales and marketing efforts to boost brand awareness

- Participate in the quarterly and annual planning of company objectives

Requirements and skills:

- Work experience as Head of Marketing or VP Marketing, preferably within our industry

- Experience running successful marketing campaigns

- Solid knowledge of web analytics and Google Adwords

- Experience with CRM software

- Leadership skills with the ability to set and prioritize goals

- Analytical and creative mindset

- BSc or MSc in Marketing or relevant field, MBA preferred

- Atleast 3 years of full time experience in Marketing domain with atleast one year of team management experience

Women-friendly workplace:

Maternity and Paternity Benefits

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