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Recruitment Consultant at Utkarsh Staffing Solutions
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Manager - Marketing - Healthcare (4-8 yrs)
We have an opening as a Marketing Manager with one of our Client.
Job Location : Bangalore
Job Description :
Marketing manager for Clinics will be solely responsible for developing Company Health's national marketing strategy on B2B2C business which reaches patients through Clinic Franchisees.
The role will be responsible for:
- Driving growth in our Clinic Franchisees through marketing initiatives
- Segmenting clinics, co-developing strategy to go deeper specialty wise
- Designing and executing trade marketing at Franchisee locations
- Developing content marketing engine to engage doctors and educate them
- Increasing Franchise leads through Digital marketing and tele marketing
Key Metrics
Following metrics will be focus of this role:
- Growth of average revenue per franchise over time
- Retention of clinics over time
- Lead funnel generated for sales team to acquire new franchise
Requirements
- 5+ years of experience as a marketing professional
- Experience with trade and content marketing at Point of Sale
- Experience in building sales strategy and pitch for - eld teams
Preferred if you have one/ more of the following:
- Experience in Diagnostics industry
- Experience in selling to doctors and Clinics
- Experience in generating leads for sales team through online or tele - marketing
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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