Consultant at Transition HRD Consultants
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Manager - Marketing - FMCG (10-12 yrs)
Position Purpose & Summary:
This position is responsible for :
- Leading the strategic thinking on the brand, developing and executing the marketing calendar and campaigns.
- Providing leadership to direct reports (brand managers) and cross-functional teams to successfully deliver the outcomes.
- Leveraging cross-functional expertise to positively challenge the system to deliver more.
- Managing the P&L and brand health. Providing guidance and leadership to ensure best in class execution of all key initiatives on time and in-line with budget.
- Managing total A&P budget & track brand performance across key metrics such as brand equity health and market shares