Manager - Marketing - Financial Services/Internet/eCommerce & FMCG

Marketing Manager - India

Our client is looking to get a Marketing Manager on board who will be responsible for delivery of the Country Marketing plan.

Responsibilities:

- Work with the global marketing team to develop the Country Marketing strategy, combining best practice and central assets with Country-specific considerations

- Manage the execution of the agreed plan across all channels - including TV, CRM, Social, PR, PPC and SEO

- Building on the global communications plan, Identify communications gaps and requirements and work with central CRM and content team to develop high-quality communications and editorial materials

- Provide regular analysis of the effectiveness of Country Marketing activities and usage data

- Develop and deliver research projects to provide a deep understanding of current and potential users, to drive insight into the company's product, features, and communications strategy

Requirements:

- Minimum of 8 years of experience in relevant consumer marketing role.

- Post graduation in Marketing

- Previous experience across different marketing disciplines (both ATL & BTL) is a must

- Preference will be given to candidates who have worked/ working in a Country Marketing role