Responsibilities:  - Conceptualize and create marketing calendar based on the marketing objectives.  - Identify key target audiences and create monthly marketing campaigns for these segments with customized value propositions.  - Work with the performance marketing, social media, communities, and design team to operationalize and run these marketing campaigns end to end.  - Work with cross-functional teams like product, operations, and support to drive these marketing campaigns.  - Work closely with the product marketing team to identify and launch marketing strategies for their respective product lines.  - Work with external agencies (Creative, media planning, etc.) to drive online and offline campaigns across media channels as per the timelines and schedules.  - Strive for analytical excellence by measuring & adapting creatives based on performance of the marketing campaigns (ROI, no. of enrollments, re-activations, etc.).  - Seek feedback and inputs on marketing campaigns from other teams and identify opportunities to create more engaging campaigns.  Requirements:  - At least 3+ years of experience in managing marketing campaigns for a consumer brand with a rich portfolio of previously successful campaigns.  - Good understanding & experience of working on digital channels (SEM, Display, Social, etc.).  - Experience of working with agencies and cross-functional teams to project manage campaigns.  - Should understand basics of segmentation and customer life-cycle management.  - Strong ability to understand consumer behavior and identifying triggers and barriers in the purchase process.  - Willing to experiment fast and change paths as needed.  - Good analytical skills and an inquisitive nature.  - Excellent communication skills.  - Able to work independently in extremely fast paced, team environment; entrepreneurial mindset.

Delhi

Manager - Marketing - Education  

Manager - Marketing - Education   ,Job Description for Manager - Marketing - Education   in Smartwalnut Solutions in  Delhi for (4-8) years of experience. Apply Now!

Job Description for Manager - Marketing - Education   in Smartwalnut Solutions in  Delhi for (4-8) years of experience. Apply Now!