Recruitment Expert(Leadership Hiring) at Blue First HR Consulting
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Manager - Marketing/Communication & Public Relations - Internet/Online (5-8 yrs)
Job Responsibilities and Key Result Areas:
Communication:
- Monthly Mailer - Review copy on the monthly mailer
- Newsletter - Conceptualize, Collaborate on design & Copy
- Internal Communication - Draft all outgoing communications to members & prospects, and update on an ongoing basis as per requirement.
- Ongoing communication (miscellaneous mailers, letters from the founder etc.) - Drafting of all copies & Ensure dissemination to relevant audiences
Marketing Management:
- Marketing Documents - Design marketing document for the brand - draft all copy & collaborate on design.
- Brand Documents - Review, manage & update all documents, disseminate amongst the team as required
- Creative writings for blogs and Social Media, if and when needed- Manage all social media channels and campaigns to create brand awareness and drive engagement
Social Media:
- Manage all social media channels and campaigns to create brand awareness and drive engagement
- Manage & oversee all company social media including Facebook, Twitter, Instagram, LinkedIn & YouTube
- Develop engaging, creative, innovative content for regularly scheduled posts and promote brand-focused messages
- Research and analyse social media trends to help improve social media presence and campaign efficacy
- Collect relevant documents/ media for collaborators, take forward/ scout for any new collaborative opportunities with bloggers and publications
- Review & update content on the company website. Provide agency with updates from new developments to introducing new features
Photography & Videography:
- Bookings, Portfolio and Asset Management of all Photographs & Videos taken for Events, spaces, Collaborations & Occasions
- Oversee and guide all photography and videography for events, space and special occasions, if needed
Copywriting:
Essential Skills:
- Public Relations experience either on agency or brand side
- Excellent communication, content writing and editing skills
- Intimate understanding of traditional and emerging marketing channels for brand specific campaigns
- Social media marketing - Fluency in running Facebook, Instagram, Twitter, LinkedIn, YouTube platforms and campaigns
- Digital Marketing - website UI/UX, SEO, SEM, Google Analytics (basic knowledge and understanding)
- Understanding of graphic design guide graphics teams with collateral creation
- Experience in collaborations and strategic partnerships
- Budget creation & management
- Agency coordination - social media and digital marketing agencies
- Conceptualizing and overseeing branding, advertising, and promotional campaigns with an RoI approach
- Curiosity to explore new avenues and think outside the box to drive brand awareness
- MICE & Hospitality background preferred