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Business Head at VAspire Management Consultants
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Manager - Marketing - BFSI (4-8 yrs)
The incumbent would be responsible for:
- Spearhead the Product Communication, Media Management, Website and Digital Marketing Content, Corporate communications and consumer insights.
- Drive channel communication, define product roadmap, positioning and go-to-market strategies
- Work with multiple agencies and associates to create Brand recall by way of a robust communication strategy.
- Initiating and coordinating advertising campaigns and promotional activities.
- Analyzing current market trend and competitor information.
- Developing marketing communication strategies for the launching process of new products and the branding of existing products.
- Interacting with media for promotion of the product.
- Maintaining cordial relationships with the stakeholders and shareholders of the company.
- Branding and executing market [Product] branding plans at all marketing levels in competition with other market players.
- Lead advertising and promotional campaigns, as well as sale events.
Puja
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