Digital Marketing Manager/Lead User Acquisition : - Driving month on month traffic growth on brand website through channels like search, google news, social media, paid marketing & partnerships with content aggregators - Create & execute PR & Distribution strategies and implement them with help of the team - Continuously build new channels for new user acquisitions using platforms like quora, reddit, telegram etc - Work with the product team to optimize the website for user experience metrics like load time, avg. time on page and other user engagement metrics - Work with editorial team to share insights on content performance and ensure new content production with the help of editorial team - Work with editorial team to identify content opportunities and optimize existing content performance User Activation : - Converting unknown visitors to known users - Grow brand newsletters audience along with continuous optimisation of newsletter levers - Create and manage lead magnets on brand website like giveaways, reports, referral programs etc - Plan, initiate & grow new activation channels like Whatsapp, Slack Communities, Telegram etc - Work with editorial team to create and launch new newsletters and content properties for growth in activation - Create frameworks for the complete activation part of the funnel and continuously optimize and evolve it with the help of product, editorial and design teams. User Engagement : - Track, analyse & report key user engagement metrics like time on page, pages/sessions, sessions/user etc - Create a framework for month on month growth of user engagement across brand's website and distribution channels - Collaborate with product team for product improvements to increase user engagement - Collaborate with editorial team for content requirement and feedback from user engagement standpoint - Collaborate with brand team for product designs and copies for experiments in the user engagement bucket including promotional and transactional email, newsletters, onsite user experience and other channels Management & Reporting : - Hiring, training, and managing a high-performing marketing team - Create reports and insightful dashboards for marketing & editorial teams for daily, weekly, monthly reporting - Create interactive dashboards for key stakeholders for review of marketing & content performance - Create, maintain & run the key processes for SEO, content feedback etc keeping all key stakeholders in loop

Delhi

Manager/Lead - Digital Marketing - Media/Advertising 

Manager/Lead - Digital Marketing - Media/Advertising  ,Job Description for Manager/Lead - Digital Marketing - Media/Advertising  in Antal International in  Delhi for (5-15) years of experience. Apply Now!

Job Description for Manager/Lead - Digital Marketing - Media/Advertising  in Antal International in  Delhi for (5-15) years of experience. Apply Now!