Manager - Key Account - FMCG/eCommerce

Key Account Manager

- Our client is Indias first consumer-centric, farmer-integrated egg brand. It procures fresh, chemical free eggs from farms and within 24 hours of laying, delivers them to retailers in 12 Indian cities.

- Founded in 2017, by IIT Kharagpur alumni, this company was born with a passion to empower farmers and a vision to bring high-quality eggs to the Indian consumer.

- The company has raised a total funding of appx $6 million (appx 50 cr), led by tier one VCs and angels. It has successfully emerged as the first egg brand in India that focuses on freshness, nutrient profile and quality of egg produce.

- As a Key Account Manager, you will be responsible for understanding the ecommerce sales strategy & growth plans.

What you will do:

- Planning category management and promotion planning

- Formulating P&L

- Managing Top Line, Middle Line & Bottom Line

- Driving operational efficiency for ecommerce channel in the locations assigned

- Achieving planned sales by channel and customer as also monitoring performance and taking corrective actions

- Understanding growth requirements account wise

- Managing various internal and external stakeholders

- Working within allocated promotional cost and ensuring effective sales spending

- Planning and negotiating for in-store activations, merchandising, sell-out plans with the accounts

- Staying abreast of trends in the market

- Managing accounts receivables and debts from accounts

- Resolving issues, complaints and operational matters with accounts and escalating where necessary

- Managing market budget & ensuring execution of campaign

- Handling e-retailers, grocery

What you need to have:

- Graduation /PG is a must

- Relevant experience of 5-10 years in e-commerce sales

- Excellent knowledge of prevailing procedures and techniques in e-commerce

- Hands-on experience in managing and maintaining e-Commerce websites/portals

- Excellent communication, analytical, multi-tasking and negotiation skills

- Proficiency with Retailers, Grocery (Swiggy , Zepto, Big Basket, Amazon)