Manager - Growth/Online Marketing - FinTech Startup

We are looking for Growth Marketing Manager for Fintech Startup Company based out of Bangalore

Job Description :

- Driving rapid and profitable customer acquisition through Digital Channels with extensive controlled experimentation across the funnel and scale-up of stable channels

- Designing, executing and reporting Growth experiments across top (channels), middle, and bottom of the funnel

- Driving cross functional teams (Product, Tech, Creative, Call Center, Field Sales) to lead the Growth Pod(s)

- Constantly fine tuning and optimizing working channels to reduce CAC

- Driving SEO and organic growth with clear actionable's month on month

- Setting up a best in class analytics setup and derive insights leading in to more experimentation

- Create an online acquisition Play-book to support rapid expansion across the country

- Manage campaign managers and business analyst(s) directly and groom them to take on bigger roles

The One Skill :

- Solid Digital Growth experience at a high velocity consumer internet organization.

Other Skills :

- Mastery in one Digital Channel/Platform like Google or Facebook

- Hustle and Drive to show tangible results

- Business and Profitability Orientation

- 95th percentile plus on Data Analytics and Insights

- Consumer empathy for the middle of the pyramid consumer

Qualifications/Desired Attributes :

- Tier 1 Engg/Quant Graduation from a tier 1 college which may or may not be followed by a top tier MBA

- Progressive experience in the Growth function at top internet companies

- Entrepreneurial mindset demonstrated in some way (own venture in the past, side hustle, or equivalent)

- Connected well and has appreciated for the middle pyramid India's mindset