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Manager - eCommerce Marketing - FMCG (3-4 yrs)
Our Client is the world's largest FMCG brand manufacturer and exporter with a legacy spanning over 120 years.They are India's first integrated company with a comprehensive product chain. Our client is a billion dollar top line company holding 45% market share in India and 50% share in export market.
As the E-com Marketing Manager, you will manage and oversee the organization's e-commerce business efforts.
What you will do:
- Heading the planning and execution of the marketing strategies to promote services to online customers.
- Operating the e-business including daily sales and monthly KPI reporting (AOV, CR, Traffic, PPC ROI, etc)
- Driving force behind the business plan process, budgeting and forecasting.
- Working to improve the systems behind the shopping/ customer experience.
- Providing Consumer insights analysis, Campaign/ Promotion analysis.
- Marketing Management of e-com platform (Amazon, Flipkart, big basket and Grofers).
- Target based fulfilment on online platforms, Social goodwill and reputation management
- Managing Affiliate marketing, SEM and SEO concepts and strategies. Online campaign, Market research and analysis.
- Providing Performance Marketing Review and Feedback on E-com pages
- Product Management and ensuring presence and availability - Demand and Supply management
What you need to have:
- Post Graduate in Digital Marketing or equivalent
- Knowledge about online campaign management.
- Marketing strategies. marketing. SEM and SEO concepts and strategies.
- Online campaign management. Market research and analysis
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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