Manager - Digital & Strategy - Women's Healthcare

Manager - Digital & Strategy - Women's HealthCare

Industry - Pharma / Biotech / Clinical Research

Category - Sales & Marketing

Skills - digital marketing, strategy

Job Type - Permanent

Description - Formulate digital strategies for women's healthcare team deploying CRM tools, uplift sales & acquisition in market, quality check of data collaborating with cross functional teams, content development and digital execution.

Client Details:

They are Visionaries, driven to solve the world's toughest challenges and striving for a world where Health for all is no longer a dream, but a real possibility. They're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining 'impossible'. There are so many reasons to join us. If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there's only one choice.

Description :

- Lead for project "Preserve the Uterus"

- Determine and define project scope and objectives in collaboration with various cross functional team of o Forecast resources & budget needed to achieve desired KPI and manage resources in an effective and efficient manner

- Develop and manage a detailed project schedule and work plan in collaboration with various cross functional team along with external stakeholders

- Provide project updates on a consistent basis & create content buckets for social media to increase noise level of project o Coordinate with various cross functional team to develop & manage contracts for External stakeholders (Creative agency, P.R agency, Dr Societies, Govt. Bodies)

- Develop & strengthen equity amongst external stakeholders

- Build an advocacy program to chart a roadmap for policy interventions - to drive women's health agenda with government & media discussions - Driving plan & execution of Sustainability goals and relevant projects o Collaborating with global and local stakeholders, internal and external agencies

- Create & develop a plan for project execution and implementation

- Determine budget requirements and identify opportunities to partner with agencies for sustainable business growth

- Customer visits to understand the perspective and scope of improvement during implementation o Strongly assess the progress and monitor execution

- Driving innovation through identification and implementation of newer ideas for customer engagement and outreach

- Collaboration with multiple functions (Marketing, IMCM, Training, Corporate communication) to drive implementation of executional excellence

- Ensure capability building of sales team to acquire skills required for phygital ecosystem & regularly assess the impact of digital initiatives whilst taking corrective actions

- Driving smooth operations of Veeva, MCM - SPOC for IQVIA for the organization - Program coordinator for market research initiatives (global & local) o Collaborating with agencies and internal stakeholders o Ensuring seamless execution and documentation

Profile :

- Graduate in Science/Pharma. Management degree in - Digital Marketing will be an added advantage, Marketing experience is required

- Minimum 7-9 years of Marketing with a minimum 2+yrs of experience in Digital Marketing - Strong understanding of pharmaceutical marketing in India

- Good communication skills - Effective Thought Leader management

- Ability to train sales teams on all product aspects - Strategic mindset, high customer focus & business insight

Job Offer :

Opportunity to work with a leading European MNC serving healthcare industry

Best industry compensation and opportunity to grow exponentially

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Yashi Yadav on +91 22 4236 3250.

Contact - Yashi Yadav - +91 22 4236 3250

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