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Senior Executive - Human Resources at Impeccable HR Consulting Pvt. Ltd.
Views:178 Applications:36 Rec. Actions:Recruiter Actions:2
Manager - Digital Media - OEM (3-8 yrs)
- To strategize, plan, and execute national campaigns for building brand awareness and consideration
- Check the plans for budget and medium allocation
- Analyse platforms to maximise TG reach
- Build media briefs detailing the objective and impact
- Measure and report performance
- Create trackers of all digital marketing campaigns
- Landing page optimisations
- Plan and analyse media spends and key markets on monthly, quarterly, annual basis
- Onboard new platforms and review and negotiate proposals from media vendors for max ROI
- Use strong analytical ability to evaluate reports for channel selection and continuously update digital strategies
- Meet agency and partners to get best rates, bulk deals for better rates and page/spot positions
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