Director at InfrajobsIndia
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Manager - Digital Marketing - Real Estate (5-10 yrs)
We are looking for the following position with NSE/BSE listed leading real estate group engaged in High value properties, townships, megamalls and 5 star hotels.
Position: Manager - Digital Marketing
Job Location: Bangalore
1. MBA in Marketing from a reputed institute with min 6 years of work experience in driving sales through Digital Marketing with B2B, B2C companies.
2. Strong analytical skills and data-driven thinking.
2. Up to date with the latest trends and best practices in online marketing and measurement.
1. Build & Execute the overall Digital Marketing strategy for residential projects across all channels
2. Plan, Execute and Optimise all paid ad campaigns across Facebook, AdWords, YouTube, Instagram, Bing, Twitter, LinkedIn and YouTube to drive conversions at the best-in-class ROI. Includes leading efforts on SEM, database marketing, direct-marketing via emailers and SMS campaigns, social media, and display advertising.
3. Manage all SEO efforts to ensure constant improvement in organic traffic and organic business volumes.
4. Track, report and optimize key business metrics across different channels using industry and proprietary tools. Push innovative ideas and growth hacks to drive more business.
5. Develop a deep understanding of the target consumer and translate that knowledge to creating high-performing targeting/retargeting across all digital channels.
6. Lead collaborations with stakeholders from other teams to achieve overall team objectives.