Manager - Digital Marketing - Mfg/FMCG/Mobile Handset

Our client is Indian consumer electronics company headquartered in Gurgaon, Haryana. It started as an IT software company in 2000 and worked on embedded platforms. It entered the mobile handset business, and became one of the largest Indian domestic mobile handsets company.

Role & Responsibilities

- Liaison with the digital agency to manage the overall digital media portfolio i.e. online & mobile for all categories under the Micromax brand.

- Coordinate with product development and service teams to ensure regular updates and new page developments and overall management of the company website

- Execution of Search Engine Optimization plans

- Execution of Social Media Marketing plans

- Responsible for execution of Online campaigns both on web and mobile

- Stay abreast of new developments in the digital landscape to find ways to more effectively deliver the communication and business objectives

- Track competition and develop ideas to counter their activities