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Director at Durve Consultants
Views:93 Applications:12 Rec. Actions:Recruiter Actions:7
Manager - Digital Marketing - IT (4-7 yrs)
Competencies :
Go-to-market Strategy
- Target Market and Competitive Research
- Product Positioning & Feature Conceptualization
- Managing Product Launches
- Content & Messaging Strategy
- Iterative Testing and Product Improvisation
- Consumer Journey Optimization
- Re-engagement Strategies
- Drive monetization strategy balanced by a customer centric approach
- Identify new revenue sources and optimize existing ones
- Maximize user LTV using a combination of best working and new market practices
- Analyze ROI from products and manage changes required for maximizing it
- Measuring progress & assessing the impact of these products based on agreed KPIs and Goals
- Monitor Key Customer Satisfaction Indicators
Ideal Candidate :
- You have 4 to 7+ of overall work experience
- You have 3 to 4+ years of relevant experience in marketing/product sales/online in a technology company or startup. And well versed with the compliances of social media updates
- You have the ability to collaborate and build relationships and influence decisions at multiple levels within the ambit of the Social Media platforms available.
- You have a passion for technology, and a keen eye to identify opportunity in an ever-changing landscape
- You have strong analytical skills geared towards iterative solution of user problems based with data
- You are proactive in your approach to problem solving and navigating ambiguity and complexity
- You have a customer-first approach with an innate curiosity to understand & improvise on user needs
- You are an expert communicator who can lead and manage relationships across organizational boundaries and vendor relationships
- Have experience in Google AdWords, PPC, CPC, ORM, Paid media, Social media, Media Buying, Digital campaigns, ecommerce, SEO, Email marketing Banners.
- Strong understanding of current online marketing concepts, strategy and best practice.
- Have experience in Managing online brand and product campaigns to raise brand awareness.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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