Manager - Digital Marketing - FMCG/eCommerce/Media

Responsibility :

- Strategize user & partner acquisition marketing plan, product branding roadmap Co-responsible for overall marketing KPIs and targets (DAU, MAU, User Acquisition, retention)

- Approach and make partnership with existing Hindi/Bengali/Telugu/Marathi/Tamil video content publishers on Youtube/Facebook/Instagram and etc

- Explore and make partnership with new publishers, define and contract the cooperation

- Embedded with affiliate marketing networks, negotiation, and management of online media campaigns of Mobile Advertising(CPI, CPR, CPV, CPS, CPC, CPM)

- Track and analyze data to identify problems/trends and finding scalable solutions/ opportunities

- Coordinating with product, operation teams for language-specific operations

Skills :

- Minimum 3 year experience in digital marketing, preferably in FMCG, Media or eCommerce

- Having an engineering degree will be an added advantage

- Exceptional leader with strong track record of fostering high-performance teams

- Ability to communicate powerfully and proficiently. Excellent presentation skills & proficient at Excel / GA / Comscore data

- Team player who can influence other departments and regions where there are mutual dependencies

Salary Offered: 5-10LPA