Manager - Digital Marketing - Healthcare

Note :- Only Local candidates are applicable and kindly have a look on end to end below mentioned post before applying for it.

Exp :- 6-10 Years

Major responsibilities :-

- Person will be doing planning, implementing, and monitoring digital marketing campaigns across all digital channels including SEO/SEM and social media.

- Person will drive consumer acquisition and retention activities through database, website, app, social media in close collaboration with marketing and customer facing teams.

- Person will do day to day management of all digital touch-points, secure campaign effectiveness, reporting of KPIs and create learning loops to continuously improve digital activities.

- Person will manage local content strategy across platforms.

- Link Consumer Experience feedback to innovate the consumer digital offering.

- To manage the activity plan for all consumer activity from inception to implementation, acting as liaison between consumer care team, on ground team and sales managers.

- Work in close coordination with product marketing, sales and consumer managers

Qualification :-

- Bachelors degree in science or mass communication with diploma in digital marketing.

- MBA in marketing with relevant digital marketing course will be preferred.

What we are looking for :-

- Must have hands-on digital marketing experience handling large scale campaign planning and execution in a reputed e-Retail/FMCG/Consumer Health/digital agency

- Demonstrable experience in managing and optimizing SEO/SEM, email marketing set up and automation, social media, website and app management.

- Proficient in Microsoft Office applications including Word, Excel and PowerPoint, salesforce.com; Google Analytics; Email systems such as Eloqua, Website CMS

- Analytical experience to drive customer journey, engagement and lead conversion rates.

- A passion to make a difference, and to take Consumer Acquisitions to the next level.