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22/02 HR
HR at Link Management Solutions Pvt. Ltd.

Views:16539 Applications:238 Rec. Actions:Recruiter Actions:12

Manager - Digital Marketing - FMCG (3-10 yrs)

Kolkata Job Code: 424683

We are looking for a Manager Digital Marketing profile for our Client a Leading FMCG Company at Kolkata.

The Job description as :

- Ideate, plan, implement the digital strategy for various brands in FMCG client Company .

- Bringing the first mover advantage to drive the brand across innovative platforms.

- Enhancing the user experience on the web with the help of interactivity and user-centric engagement Inform Engage -Interact

- Drive digital media spends for, to meet digital and brand objectives of the marketing campaigns

- Lead the identification and refinement of new consumer experience within interactive platforms to engage and capture hearts of the consumers in their digital lives

- Develop and provide comprehensive understanding of the digital marketing space and educate the team on the latest in technology and regulatory development that may impact or benefit our digital programs

- To define and execute the company's digital strategy in conjunction with the marketing objectives.

- Lead the digital direct marketing activities, including SEO, SEM, SMO affiliate marketing, and social advertising

- Development of industry standard and innovative website functionality

Development of marketing campaign focused initiatives

- Provide leadership, direction, and technical expertise to design, develop, and support digital properties

- Design and Implement 360 degree integrated digital marketing communication for product launches

- Create promotional & seasonal campaigns to achieve sales objectives

- Managing the annual digital marketing budget

- should lead with ability to work autonomously to strategically plan

- Develop, implement, and optimize online marketing campaigns for corporate brand initiatives

- Track performance relative to targets and refine to optimize results

- Recommend and manage full year media campaign calendar and appropriate marketing tactics

- Must be able to think out of the box, willingness to learn & must be detail oriented

- Undertake market and competitor research and analysis

- Keep up-to-date with search engine technology, methods, tools and news by reading relevant industry publications.

- Prepare search engine ranking and traffic reports to assess areas of potential improvement. Monitor, track, and report, websites traffic including trend analysis using site analytics solutions such as Google Analytics.

- If you are looking for a Job Change please call me at 9213229721 ( Sunil Sebastian)

Sunil Sebastian
Link Management Solutions Pvt. ltd

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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