Description : We are seeking a Dynamic Digital Marketing Manager for an Early-stage Startup in Financial Services which is helping 170M+ blue-collar workers avail Salary Advance &amp; other financial services. The Startup has been founded with the vision of building a purpose-driven company that operates at the intersection of business, social impact &amp; design Role Overview : We are looking for a candidate who is willing to work with an early-age start-up and help them grow. You will be working with an agile team where your ideas have the potential to reach millions. You will be an integral part of the organization where you will be a critical voice in the decision-making process. Key Responsibilities : - Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. - Designs, builds, and maintains our social media presence. - Plan, set up, and execute the demand generation programs to generate new leads and increase pipeline velocity through paid marketing campaigns across Google, Youtube, etc. - Optimize account campaign performance through detailed analytics, hypotheses testing, and experimentation. - Optimize landing page experience to improve conversion rates. Work closely with designers and back-end developers to execute optimization tasks, including A/B and multivariate tests. - Oversee Marketing Automation and Lead nurturing programs. - Help in building a stable lead generation engine for the sales team - Use tools like Google Analytics, Salesforce, and Pardot to capture key marketing metrics to measure, test, and improve the performance of demand generation campaigns. - Identifies critical conversion points and drop-off points and optimizes user funnels. - Compile, review and communicate monthly/quarterly qualitative and quantitative reports on paid marketing performance, driving actionable insights for future efforts; communicate best practices and share lessons learned throughout the organization. Requirements to Succeed : - Experience in a product-based company. (Preferably worked in companies who have sold globally)&nbsp; - Hands-on experience of one specific channel is a must. - 2-3 years of experience in digital marketing. - Hands-on experience managing / optimizing Google Ads, Facebook ads, and other campaigns managing against targets. - Demonstrated ability to create programs that increase revenue and generate customer acquisition, conversion, and lead generation. - A decent understanding of marketing automation tools. - Up-to-date on the latest trends and technologies in digital.

Delhi NCR

Gurgaon/Gurugram

Manager - Digital Marketing - Financial Services Startup 

Manager - Digital Marketing - Financial Services Startup  ,Job Description for Manager - Digital Marketing - Financial Services Startup  in Buildkonnect Consultants in  Delhi NCR Gurgaon/Gurugram for (2-6) years of experience. Apply Now!

Job Description for Manager - Digital Marketing - Financial Services Startup  in Buildkonnect Consultants in  Delhi NCR Gurgaon/Gurugram for (2-6) years of experience. Apply Now!