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HR at Jubilant HR Consultants
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Manager - Digital Campaign Marketing - Financial Services (3-7 yrs)
Our Client is one of the largest financial services company in India and is headquartered in Mumbai, Maharashtra.
Job Title - Digital Campaign Manager
Location - Mumbai
Job Purpose :
1.Drive Campaign Revenue through analytical campaigns. Understand business objective & design campaign framework
2.Contribute significantly to Business ( 1-2 products) through direct marketing channels
3. Drive campaign Relevance through micro segmentation & targeted communication using customer demog, psychographics, behavioral, product affinity, shopping preferences, channel affinity & analytical scorecards
4. Analyze campaign results & share learnings with stakeholders on what is working/ not working. Accordingly design next campaign.
Job Responsibilities :
1 Drive business objective through effective digital campaigns.
2 Portfolio Management & significant Impact.
3 Design & Execute campaign
4. Drive campaign efficiencies &continuous improvement through robust campaign measurement metrics.
Educational Qualifications - Minimum: MBA in marketing / PG in marketing communications
Experience Required:
- 3 to 7 years of marketing experience
- Exposure to digital marketing preferable
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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