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AGM - BD & Operations at Silverpeople
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Manager - Content Marketing - Financial Services (4-8 yrs)
Job Description:
We are looking to hire a highly-driven content marketing professional for our brand team. The incumbent shall be responsible for the development and delivery of the monthly content calendar in line with the needs of the customer and the objectives of the business.
Reporting: You will be reporting to the Lead - Brand Marketing
Key Responsibilities:
- Assist the Brand Lead in planning, creative development, and execution of impactful marketing campaigns and monthly content calendar
- Liaise with external partners & internal teams to develop high quality content to establish thought leadership in the market
- Develop a strong understanding of the TG and generate insights by leveraging data and consumer / market research to prepare the content plan
- Engage with agency and internal team to develop POS copy / collaterals for all product launches - includes concept, headline and product copy
- Edit, proofread improve, and deliver engaging content regularly
- Assist in executing product launches and promotions
- Create, measure, and report the performance of all content
Qualifications:
- MBA degree preferred
- 1-3 years of experience in the content marketing function
- Strong academic pedigree
- Industry Background - Preferably financial services / banking
- Strong work ethic with high levels of professionalism and integrity.
- Ability to work in a fast-paced entrepreneurial environment with excellent communication skills.
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