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16/06 Rajeev Narang
Principal Consultant at Simply People

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Manager - Category Marketing - EduTech/eLearning (2-3 yrs)

Delhi NCR Job Code: 709774

Required for a Well reputed US based International EdTech Organisation (higher Education) based in Delhi/NCR

Responsibilities:

- Driving business and revenue targets for the categories owned

- Working with performance & lifecycle marketing and assisted sales team for budgeting, campaign planning, execution and driving enrollments

- Market intelligence - Understand tech ecosystem & competition landscape and triggers and barriers for the product

- Campaign Management - Create quarterly Marketing calendar and manage the marketing programs that drive sales

- Analytics - Strive for analytical excellence maximizing return and increasing efficiency across channels

- Communication - Own & manage communication of the products a cross Digital Channels, Social & Onsite mediums

- Customer engagement - Strategize and execute quarterly engagement activities and engage with customers via. webinars, meetups and other initiatives

- Cross Functional interaction - work closely with Sales, Product & other marketing teams and provide inputs to enable sales and create a optimum channel mix

Requirements:

- 2-3 years of experience in a consumer marketing role not necessarily category marketing

- Should have technology background (BTech. preferred) and understand the concepts of at-least one of these areas- web & mobile development, machine learning, artificial intelligence, etc.

- MBA from tier 1/2 B-school Preferred

- Ability to think creatively with no boundaries on what could be imagined

- Willing to experiment fast and change paths as needed

- Excellent analytical skills and an inquisitive nature

- Excellent communication and project management skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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