Manager Recruitment at Brainsearch Consultancy
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Manager - Brand Marketing - Manufacturing Firm - IIM/ISB/MDI/FMS (3-6 yrs)
Job description:
- Will lead ATL, BTL, Customer Research, Content & Creatives, Social Media
- Creating & managing customer research, promotional collateral to establish and maintain product branding
- Handle external Media relationships, PR and agency relationships
Required Candidate profile:
- Be able to translate brand propositions into internal pitches as req to drive stakeholder approvals
- Solid understanding of promotion & media planning - both grassroots & across major mediums
- MBA Marketing from Tier 1 Institute
- Hands on exp in brand creation & development, with exp in brand building & GTM
- Has keen eye for design, creative judgement & able to bring or direct the partners for good design, creative dev for the brand assets.
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