Manager - Brand Marketing - FMCG

We have an immediate requirement for BRAND MARKETING MANAGER position to one of our esteemed client in Bangalore location.

Please find the below job description for your knowledge.

Job Description :

- Brand GM/AD Develop a deep consumer understanding through Qual/Quant research and champion customer's cause internally.

- Develop and grow all brand assets and communities : Social, Web and App.

- Managing Media planning/buying agencies and vendors for on-time, in-full, cost optimized campaign management. 

- Owning the creative development process end to end with multiple agency partners and in-house design/content team.

- Developing tools, kits, content and collateral to create Customer Delight at every touch point in the consumer journey. 

- Working closely with Growth Managers to ensure the tone of the brand is not compromised at any level . 

- Conceptualizing Creative, Media and PR innovations to make Rupeek a lovable and path breaking brand . Required 

Skills :

- Proven experience building a consumer internet brand for vernacular audiences apart from brand management stint(s) with TV heavy brands at top consumer companies. 

- Consumer Research and Obsession. ROI orientation and grasp on numbers and analytics.

- Media agency management experience.

Qualification : 

- 4-6 years experience overall with at least 2 years at high velocity startups in the B2C Product E-Commerce org's.

- High on creativity but highly grounded/practical too.

- Entrepreneural approach to marketing spends. Frugal Mindset.

If you are interested, please reach me out to 7989767699.

Bhargav