Manager - Brand Marketing - FMCG

Key Deliverables of the Role :

- Responsible for Brand building of the assigned brand specifically on Digital and E- Commerce platform.

- Responsible for growth and profitability of the Brand

- Develop Marketing programs

- Consumer Insighting for brand strategy

- Media planning & execution of ATL & BTL for the brand

- Lead communication development on the brand

- Create Brand equity and loyalty among target consumers using innovative methods

- Product promotion through Market communication, Media and Sales visibility

Qualification & Experience :

- Post-Graduation in Management

- Experience of 3 to 6 years in FMCG

- Minimum 2 years of Brand Management Experience.

- Exposure in Digital Marketing and driving digital first brand is preferred.