Business Head at PAN India Recruiters
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Manager - Brand Marketing - Consumer Durable Industry (4-7 yrs)
Brand - Marketing Manager
- Developing and implementation of annual and quarterly calendar of marketing activities in line with business strategy.
- Key role includes devising brand communications and thereby aligning with key stakeholders (interface) and agencies (creative, media - ATL / BTL) for planning and execution of brand plan.
- Competitor comparison and product benchmarking.
- Identifying target segments and understanding client requirements.
BTL : Increasing Counter level visibility through branding and merchandising, Exhibitions, On Ground Activations, Product launches and other innovative activities
Budget Planning :
- Designing and executing training modules, schemes, events, conferences & BTL activities for channel partners.
- Handling on ground activations and visibility campaigns
- Visiting markets PAN India to understand internal and external business challenges and develop strategy to overcome the same.
Candidate Requirement :
- Full time MBA .
Candidates from : Consumer Durable / Electrical Fittings / Architectural Glass / Architectural Specified Product-line / Paints / Building Material / Glass / Lubricant can apply
Mumbai Local, West Zone Based working candidates only preferred
Narayan Iyer (9819147645)
PAN India Recruiters