ORGANISATION- KOTAK MAHINDRA BANK
DEPARTMENT-RL Ho & Support-BIU (Business Intelligence Unit)
LOCATION-THANE
JOB ROLE :
Drive insight-driven customer engagement to deliver business through the application of analytics/analytical Martech platforms
- Data mine the business portfolio and arrive a data driven strategy for business objectives
- Data mining, Analysing & deriving insights for business specially in TPP(MF, Insurance &Demat Trading Products) from large data sets sharing with product & business team
- Data Management
- Ability to work with (gather, consolidate, prepare, summarise) large data sets on a routine basis with an eye for detail and flair for numbers
- Ensure reliability, integrity and consistency of all analytical model, scorecard & segmentation.
JOB REQUIREMENT :
- Upto 4 years of experience in analytics-oriented roles. Experience in segmentation, scorecard & model building in TPP(MF, Insurance &Demat Trading Products) would be preferred
- Self-driven individual with good communication and people management skills
- Experience in working with Base SAS, SAS Enterprise Guide, SAS Macro & SQL.
- Experience in projects involving automation/data consolidation in the
areas of analytics would be an advantage.
PERSONALITY TRAITS :
- Candidate must have excellent organizational skills, be level-headed, have good interpersonal skills
- Numerical skills
- You will need to acquire data and use it to target selected groups, as well as analyze the success or otherwise of campaigns.
- Individuals with competency in data and analytics with strong business drive
- Highly logical individuals with an appreciation of emerging analytical and marketing technologies
- Strong communication skills to effective interaction with business stakeholders
- Advanced presentation and write-up skills.
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