Key Responsibilities: - Responsible for setting the overall organization-wide Performance Marketing and Acquisition - Strategy, including planning, budgeting, reporting and execution across google and facebook. - Create and implement a digital marketing strategy to drive awareness, traffic, conversions and revenue - Own & deliver on user growth target. Scale acquisition of high LTV users across app & web while maintaining efficiency on CACs and CPTs. - Set up attribution models, multi-channel tracking and quality. Develop robust performance reporting framework, analytics, and ROI tracking for our mobile app and digital channels to continually optimize and improve our marketing investments. - Drive marketing effectiveness through continuous communication testing (A/B), innovation using different platforms and new products/formats, active co-creation and planning Desired Profile: - Educational Qualification: MBA/Engineer from a tier 1/2 institute - Proven fb marketing experience and working with the creative and content team to get high performing creatives - Well-versed in performance marketing, conversion, and online customer acquisition - Experience with website analytics tools (e.g. Google Analytics, NetInsight, Omniture, Web Trends) - Must have a strong grasp of numbers and be comfortable with quantitative analyses and simple statistics. - 5+ years digital marketing experience - Excellent team player with excellent written and verbal communication skills.

Gurgaon/Gurugram

Mamaearth - Senior Manager - Digital/Performance Marketing 

Mamaearth - Senior Manager - Digital/Performance Marketing  ,Job Description for Mamaearth - Senior Manager - Digital/Performance Marketing  in Honasa Consumer ltd. in  Gurgaon/Gurugram for (4-8) years of experience. Apply Now!

Job Description for Mamaearth - Senior Manager - Digital/Performance Marketing  in Honasa Consumer ltd. in  Gurgaon/Gurugram for (4-8) years of experience. Apply Now!