- Responsible for setting the overall organization wide Performance Marketing and Acquisition Strategy, including planning, budgeting, reporting and execution across google, affiliates, partnerships and other channels. - Create and implement a digital marketing strategy to drive awareness, traffic, conversions and revenue - Own & deliver on user growth target. Scale acquisition of high LTV users across app & web while maintaining efficiency on CACs and CPTs. - Apply customer and channel insights to evolve our customer segmentation strategy for omni-channel growth. - Set up attribution models, multi-channel tracking and quality. Develop robust performance reporting framework, analytics, and ROI tracking for our mobile app and digital channels to continually optimize and improve our marketing investments. - Drive marketing effectiveness through continuous communication testing (A/B), innovation using different platforms and new products/formats, active co-creation and planning with Google or data tools as partners Desired Profile: - Educational Qualification: MBA/Engineer from a tier 1/2 institute - Proven SEM experience and success managing PPC campaigns across Google and Bing - Well-versed in performance marketing, conversion, and online customer acquisition - Managed affiliate networks and partnership - Up-to-date with the latest trends and best practices in search engine marketing - Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends) - Must have a strong grasp of numbers and be comfortable with quantitative analyses and simple statistics. - 5+ years digital marketing experience - Excellent team player with excellent written and verbal communication skills.

Gurgaon/Gurugram

Mamaearth - Senior Manager - Digital Marketing 

Mamaearth - Senior Manager - Digital Marketing  ,Job Description for Mamaearth - Senior Manager - Digital Marketing  in Honasa Consumer ltd. in  Gurgaon/Gurugram for (4-8) years of experience. Apply Now!

Job Description for Mamaearth - Senior Manager - Digital Marketing  in Honasa Consumer ltd. in  Gurgaon/Gurugram for (4-8) years of experience. Apply Now!