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19/05 Priyadarshini
Assistance Manager - HR at MagicBricks

Views:543 Applications:86 Rec. Actions:Recruiter Actions:40

MagicBricks - Head - Search Engine Optimization/Traffic Acquisition (7-15 yrs)

Noida Job Code: 823112

Job Description:


Are you a Traffic Acquisition Expert with proven experience of leading and executing SEO & SEM strategy with a business running at scale? Do you love the thrill of taking ambitious growth traffic targets; of leading new initiatives and taking people along with a visible business impact? Do you feel passionate about strengthening the best online platform for Real-estate category?

Magicbricks is looking for a SEO & Traffic Acquisition Head to oversee our traffic growth. The incumbent will be accountable for the overall Traffic Acquisition and will be thoroughly empowered to drive the change for good.


- Create, communicate and execute an effective Traffic Acquisition strategy that will significantly increase organic search traffic.

- Identify & monitor traffic acquisition KPIs. Take ownership and build out the toolset for SEO and SEM traffic analytics.

- Be creative & data driven. Compile and present traffic reports and clearly show the effects of your activities in the data.

- Utilize and manage SEM campaigns where significant ROI can be delivered.

- Convince, and work closely with product managers, Engineers and Content writer to ensure that they understand the importance of SEO & SEM traffic, and how to correctly implement opportunities for traffic acquisition and measurement.

- Keep abreast of industry trends, contemporary practices in SEO, and Google algorithm updates. Understand the implications for our business and take action to quickly seize opportunity and reduce risk.


- Must have a proven track record of delivering high growth in SEO traffic for a business operating at scale.

- Proven experience leading SEO & SEM strategy and projects to successfully build audiences for global-scale, products and services and experience in managing multiple stakeholders at all levels of the organization.

- In-depth technical understanding of web and mobile SEO challenges and solutions.

- Expert user of Google Analytics and Google WebMaster Tools and at least one market-leading tool for tracking user activity on web sites and mobile apps for SEO/SEM.

- Experienced trouble-shooter and user of relevant diagnostic tools.

- An Engineering background with strong HTML & JavaScript & MS Excel skills.

- University degree in Computer Science.

Candidate with the following competencies will be a good fit :

- Strategic thinking - able to identify a vision along with the plans

- Flexibility - adapts and works effectively with a variety of situations

- Decision-Making - ability to identify objectives and take responsibility for making rational decisions with a logical evaluation of the facts.

- Managing relationships and team working - able to build and maintain effective working relationships with a range of stakeholders

Women-friendly workplace:

Maternity and Paternity Benefits

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