The Social Media Lead role is a unique opportunity to tell powerful stories, showcase the work of our employees and partners and elevate the brand experience. This role calls for a combination of strategic planning and analytics, creativity, community management and networking. This person should be comfortable in an "all hands on deck" environment, love solving problems, thrive in the dynamic culture, and above all be passionate about the brand and its communities. KEY RESPONSIBILITIES:&nbsp; - Creating and co-owning the social media content strategy, driving forward integrated (PR &amp; Social) campaigns along with moment marketing, cause marketing, working closely with the corporate communication and marketing communication lead along with PR team. - Define overall social media strategy for all channels. This includes ORM, Brand Led Social Content and community management. Ensure the company is in line with latest trends and ensure future proofing the social technology stack. - Managing the social media team, developing and mentoring them effectively. - Developing and driving social media campaigns, creating and owning the content calendar. - Producing engaging social content across multiple platforms, including copywriting, sourcing relevant assets and creating original content. - Strategic proposal writing and briefing their integrated agency. - Ongoing analysis to produce detailed monthly content performance reports and post-campaign reports primarily using tools such as Unmetric and Google Analytics. - Spotting opportunities to generate positive social media coverage and managing social media at events and initiatives. - Social Media listening &amp; Online Reputation Management for prospects, new customers and booked customers as well as generating and presenting actionable insights to maintain a positive sentiment for the brand.

Mumbai

Lodha Group - Lead - Social Media 

Lodha Group - Lead - Social Media  ,Job Description for Lodha Group - Lead - Social Media  in Lodha Group in  Mumbai for (6-12) years of experience. Apply Now!

Job Description for Lodha Group - Lead - Social Media  in Lodha Group in  Mumbai for (6-12) years of experience. Apply Now!