Licious - Creative Director

Roles & responsibilities:

Role: Creative Director ( Bangalore)

- Engage in brand strategy planning and execution with inputs from design, business, marketing, research and strategy leader

- Lead daily work and long-term initiatives and campaigns from concept to delivery

- Present creative to all audiences, and develop team members to do the same

- Contribute to a culture that supports great creative through curiosity, exploration, technological innovation, and individual development

- Seek new ideas in digital marketing every day

- Manage all visual content and communication on the web, app, and social media.

Define the overall social media strategy :

- Plan social media content along with social media manager (based on the marketing calendar and specific social media calendar) and oversee their production and publication

- Manages communication and art direction for all photography and video needs

- Own metrics (KPIs, targets) for this function along with complete reporting, analysis, and recommendations :

- Proactively lead, mentor and motivate junior and senior designers, art and design directors.

- Storyboard or translate ideas to the creative team of art directors and designers.

- Determines production schedule by conferring with heads of art, copywriting, and production departments; outlining concepts and coordinating creative activities to arrive at the final output.

- Conceptualizes, manages and organizes a shoot for still and video

Preference:

We are looking for a person from Agency exp

Should be from Art background, Who has a good working knowledge of design software and tools.