Responsibilities:

- Write copy for blogs, social media posts, PR, thought leadership pieces, marketing collaterals, email campaigns, YouTube, TVC, Quora and community engagement initiatives.

- Write copy for App, Web Push notifications, Landing pages, Facebook and Google ads.

- Liaise with designers for integrating content into creative design.

- Refurbish, repurpose blog content and publish on various content distribution platforms in appropriate formats.

- Train a team of junior copy writers

Skills/Attributes:

- Ability to write crisp, catchy and persuasive content that resonates with younger millennials, Genz audience.

- Strong command over the English language with an eye for detail and grammatical errors.

- Prior experience in creating engaging content for communities.

- Should be able to ideate and drive organic social media campaigns.

- Creative, with an ability to decode campaign briefs quickly.

- Tools - Google Analytics, Canva, SEMrush, CoSchedule

Why is this a great opportunity for the right candidate:

- Experienced founding team

- Right to win - The founding team knows the business & its secrets inside out. We are starting with a significant head start and a precise plan of action

- Barriers to entry - This is a specialized play with natural barriers to entry, allowing for significant value creation for all equity holders

- Backed by marquee global investors

- Exposure to all aspects of company building - exposure to investors, fund-raising, decision making, building the team & culture

- All of the above perks of joining a high potential company very early, along with a competitive market salary.

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