AGM - BD & Operations at Silverpeople
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Lead - Performance Marketing - Hyperlocal Delivery Startup (5-9 yrs)
About the Organization:
It is one stop shop for all the delivery needs in India. They welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us.
Responsibilities:
- Manage all paid channels including Google, Facebook, Programmatic and Affiliates
- Work with business teams to build city and category level plans
- Work with internal team and digital agency to execute plans seamlessly
- Own weekly goals on the number of acquisitions and CPA
Skills:
- In-depth knowledge of performance marketing
- Should be able to scale acquisitions while reducing CPA by finding efficiencies in channels and channel-mix
- Help drive the definition, measurement, and tracking of key performance marketing metrics and KPIs
- Excellent analytical abilities
- Outstanding communication and interpersonal skills
- Up-to-date on the latest trends and technologies in digital marketing
Requirements:
- Has 5+ years of relevant experience
- Has managed a spend scale of at least 3 Cr per month
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